A popup is only as good as what happens after the signup. When you compare popup apps, look at triggers and page targeting, how the popup behaves on mobile, and whether new subscribers go straight into a welcome series without a CSV export or a separate integration. Emailwish popups support timed, exit-intent and page-rule triggers and multi-step forms, can show approved reviews as social proof, and start the right email flow on every signup. Specialist tools such as OptiMonk offer more triggers, A/B testing and design options.
How we compare
We compare every app on the same criteria, using each vendor’s public pricing page, documentation and Shopify App Store or WordPress.org listing, and we record every price and feature with its source and the date we checked it. Each comparison prices both apps at 10,000, 50,000 and 200,000 monthly pageviews, lines up the main features in an at-a-glance table, quotes ratings with their review counts and has a section on where the other app is stronger. Emailwish is our product, and we earn no affiliate commissions. Read our editorial policy for the full method.
Emailwish vs other popup apps
- OptiMonk vs. EmailwishFeatures, pricing and switching, side by side
- OptinMonster vs. EmailwishFeatures, pricing and switching, side by side
- TrustPulse vs. EmailwishFeatures, pricing and switching, side by side
- ConvertBox vs. EmailwishFeatures, pricing and switching, side by side
- SalesPop vs. EmailwishFeatures, pricing and switching, side by side
- Popup Maker vs. EmailwishFeatures, pricing and switching, side by side
- Elementor Popup Builder vs. EmailwishFeatures, pricing and switching, side by side
- Notivo vs. EmailwishFeatures, pricing and switching, side by side
- Splash Popup vs. EmailwishFeatures, pricing and switching, side by side
Roundups: the best popup apps
Popup apps at a glance
| App | Best for | Free plan | Paid plans from | Rating |
|---|---|---|---|---|
| Emailwish | Shopify stores that want popups wired straight into email flows | Yes: Seed, 1,000 emails, 100 contacts | $35/month (Launch, includes email marketing) | 4.1 (7 reviews) |
| ConvertBox | Marketers who want advanced targeting, surveys and quizzes on any site | No: paid licence, 14-day risk-free trial | $495 one-time (Standard licence) | No rating yet |
| Elementor Popup Builder | Elementor sites that want popups designed in the same editor | No: popups need a paid Pro plan | $84/year (Advanced Solo, first plan with popups) | 4.5 (7,312 reviews) |
| Notivo | Stores that want recent-sales notifications | Yes: free plugin, limited to 2 products | $39 (Pro, 6-month licence, 1 site) | 4.3 (80 reviews) |
| OptiMonk | Stores that want advanced popup targeting and testing | Yes: 10,000 pageviews a month | $29/month (Essential, 20,000 pageviews) | 4.8 (458 reviews) |
| OptinMonster | Marketers who want deep popup targeting and testing | Yes: 500 impressions in total, card required | $21/month direct (Basic); $49/month on Shopify (Growth) | 2.6 (16 reviews) |
| Popup Maker | WordPress sites that want a free, flexible popup plugin | Yes: free core plugin, unlimited popups | $99/year (Pro, 1 site) | 4.9 (4,509 reviews) |
| SalesPop | Stores that want live sales and cart activity notifications | Yes: 200 sessions a month | $29/month (Starter, 2,000 sessions) | 4.7 (915 reviews) |
| Splash Popup | Stores that want cart-aware popups inside WooCommerce | No: yearly subscription only | $59/year (1-year plan); 2-year plan saves 20% | No rating yet |
| TrustPulse | Sites that want live activity notifications on any platform | No: paid yearly plans, 14-day refund | $5/month billed yearly (Basic, first year) | 4.5 (35 reviews) |
Frequently asked questions
Does Emailwish limit pageviews or popup views?
No. There’s no limit on visitors, pageviews or popup views. Emailwish plans are priced by the emails you send each month.
Do popup signups start a welcome email automatically?
In Emailwish, yes: the signup joins your list and starts the form signup flow, which is set up for you at install. With a separate popup app, signups reach your email platform through an integration, and you build the welcome flow there.
Does Emailwish have A/B testing for popups?
Not yet; A/B testing for Emailwish popups is coming soon. OptiMonk includes A/B testing on every plan.
Is OptiMonk free?
OptiMonk has a free plan for up to 10,000 pageviews a month. Paid plans start at $29 a month for 20,000 pageviews and rise with your traffic.
