Emailwish vs Trustpilot

Emailwish vs Trustpilot: product reviews without the contract.

Trustpilot sells review invitations on a 12-month contract and charges extra for product reviews. Emailwish includes product reviews with photos, videos and Q&A on every plan, adds email flows, popups, live chat and wishlists, and bills monthly. At 300 orders a month that's $35, against $319 for Trustpilot Plus.

  • Free plan, no credit card
  • Monthly billing, cancel any time
  • Review flows live at setup
emailwish Trustpilot
Product reviews Every plan Paid add-on
Photo and video reviews Photos, with add-on
Email marketing
Live chat
Billing Monthly 12-month contract
300 orders a month $35/mo $319/mo
Replace your app stack Save $513/mo
No contract, cancel any time

Trusted by 500+ D2C brands

Shopify stores run email, popups, reviews, live chat and wishlists from one Emailwish account.

Side by side

Emailwish vs Trustpilot, feature by feature

Product reviews on your own product pages, plus the tools that turn a review into the next order, on one monthly plan.

Emailwish Trustpilot
Product reviews on your product pages Every plan, including Free Paid plans plus an add-on, price on quote
Review request emails Sent after delivery, set up for you 50 a month free, 300 on Plus
Photo and video reviews Included Photos, with the product reviews add-on
Price at 300 orders a month $35/month (Launch) $319/month (Plus, billed annually), before the add-on
Contract Monthly, cancel any time 12 months, paid upfront
Emails triggered by reviews, chats and signups Built in Through integrations such as Klaviyo
Email marketing Campaigns, segments and about 10 flows set up for you Integrates with Klaviyo
Live chat Included Integrates with Zendesk
Popups and wishlists Included Not part of Trustpilot

Prices and features checked on each vendor’s site in October 2026. See all Emailwish plans on our pricing page.

Why stores switch

Why Shopify stores switch from Trustpilot

Shoppers decide on the product page. Emailwish puts reviews there, then uses every review in your emails and popups.

Smarter follow-up

Every rating gets the right email.

Five stars? Emailwish thanks the customer and suggests a product that pairs well. Two stars? It sends a personal reply with no marketing, so you can fix the problem before it costs you a customer.

Review request flow that branches by star rating into a thank-you or a personal recovery email
One app

Five tools, one bill.

Product reviews, email marketing, popups, live chat and wishlists come with every plan, including Free. No add-on to quote for, no email app to connect, no chat subscription.

Emailwish chat inbox listing conversations next to the storefront chat widget answering an order-status question
One profile

Know who's reviewing.

Each review lands on the same customer profile as their orders, chats, popup signups and wishlist saves, so every email you send knows the whole story.

Chat, product view and popup signals flowing into one customer profile that triggers a personalised email

Reviews

Product reviews where shoppers decide

Collect photo and video reviews after delivery, answer product questions and show your star ratings in Google search. Approved reviews appear on your product pages and inside your popups, where they help the next shopper buy.

  • Review requests after delivery, switched on at setup
  • Photo and video reviews, product Q&A and Google star ratings
  • Import your existing product reviews from another app
Happy customer in a cream knit sweater smiling after a great Shopify order

Pricing

Monthly plans, no contract

Trustpilot's Plus plan, the cheapest with 300 review invitations a month, is $319 a month on a 12-month contract, before product reviews. Emailwish's Launch plan is $35 a month and also covers email marketing for up to 5,000 contacts, popups, live chat and wishlists. Cancel any time.

  • Seed: free for 1,000 emails and 100 contacts
  • Launch: $35 a month for 10,000 emails and 5,000 contacts
  • Growth: $100 a month for 50,000 emails and 50,000 contacts
Emailwish pricing page with the Seed, Launch, Growth and Enterprise plans and their monthly email credits

Pricing

Replace five apps with one plan

Trustpilot covers review invitations. A store using it still needs apps for email, popups, chat and wishlists. Here's what that stack costs a growing store.

Your app stack

  • Email marketingKlaviyo Email $100/mo
  • Product reviewsTrustpilot Plus $319/mo
  • Popups and formsOptiMonk Essential $59/mo
  • Live chatGorgias Basic $60/mo
  • Wishlist and back in stockSwym Starter $29.99/mo
Total$567.99/mo
emailwish

$55/mo

Launch plan plus 10,000 extra emails

  • Email marketing
  • Product reviews
  • Popups and forms
  • Live chat
  • Wishlist and back in stock

You save $513 a month, about $6,160 a year.

Start for Free

Example store: 5,000 contacts and about 20,000 emails a month, 50,000 monthly pageviews, 300 orders, 300 support conversations with 2 agents and 3,000 wishlist actions a month. Monthly list prices (yearly licences divided by 12), checked on each vendor's site in October 2026.

One customer profile

Every signal behind every email.

Orders, browsing, chats, reviews, popup signups and wishlist saves all land on one profile, so each email knows the whole story. Nothing to sync, nothing to export.

Switching

Add product reviews in an afternoon

Your Shopify data syncs on install and your review flows are already written, so most of the work is done before you start.

  1. 01

    Install Emailwish

    Add it from the Shopify App Store. Customers, orders and products sync automatically.

  2. 02

    Import your product reviews

    Bring over product reviews from your current app, so product pages keep their star ratings.

  3. 03

    Check your review flows

    The review request and after-review flows are written and live. Adjust the timing to your delivery times.

  4. 04

    Turn off duplicate requests

    Switch off Trustpilot's product review invitations the same day, so customers only get one request.

Results

What Emailwish stores see

Average results across Emailwish stores.

9.2%of abandoned carts recovered
61%more subscribers
56%increase in social proof
33%less time on support
“The app is very beginner friendly, and support is just on another level, they personally helped me with installation and even added my personal countries language.”
JensFounder, ValureDesigns
“Our engagement skyrocketed within the first month of using EmailWish. It's been a game changer for our marketing.”
Vinday DubeyFounder, Hoodieblan

Read how Happychien recovered abandoned carts or browse all case studies.

FAQ’s

Emailwish vs Trustpilot: your questions

Yes. Emailwish collects photo and video product reviews with Q&A and Google star ratings on every plan, shows them on your product pages and in popups, and adds email marketing, live chat and wishlists in the same app.

For a store with 300 orders a month and under 5,000 contacts, yes: Emailwish's Launch plan is $35 a month, while Trustpilot's Plus plan, the cheapest with 300 review invitations, is listed from $319 a month billed annually, before the product reviews add-on.

No. Emailwish plans are monthly with no contract, and you can cancel any time. There's also a free plan.

Yes. Product reviews, photo and video reviews, product Q&A and Google review rich results are included on every Emailwish plan, including Free.

Emailwish supports Google review rich results on every plan, so your product star ratings can appear in search. Google decides when to show them.

Yes. Emailwish imports existing reviews from another review app, so your product pages keep their star ratings.

Yes. The Seed plan is free for 1,000 emails and 100 contacts, with reviews, popups, live chat and wishlists included. No credit card required.