Emailwish vs Klaviyo
Emailwish vs Klaviyo: all your marketing, set up for you.
Klaviyo hands you a flow builder. Emailwish writes your emails in your brand's voice, switches on about 10 flows at setup, and adds popups, reviews, live chat and wishlists in the same app. From 5,000 contacts it costs less than Klaviyo's email plan alone.
- Free plan, no credit card
- About 10 flows live at setup
- Reviews, chat and wishlists included
emailwish
Klaviyo
Trusted by 500+ D2C brands
Shopify stores run email, popups, reviews, live chat and wishlists from one Emailwish account.
Side by side
Emailwish vs Klaviyo, feature by feature
Everything a Shopify store needs to turn visitors into repeat buyers, and what's included in the price.
Emailwish
Klaviyo
Prices and features checked on each vendor’s site in October 2026. See all Emailwish plans on our pricing page.
Why stores switch
Why Shopify stores switch from Klaviyo
Klaviyo is built for teams with a full-time marketer. Emailwish is built for store owners who'd rather spend their time on the store.
Live on day one.
Emailwish pulls your store name, logo, products and brand details from Shopify, writes the emails in your voice and switches on about 10 flows: welcome, abandoned cart, review request, form signup, chat follow-up and more.
Five tools, one bill.
Popups, product reviews, live chat and wishlists come with every plan, including Free. No review add-on, no extra chat subscription, no integrations to keep in sync.
Target what really happened.
Mix wishlists, chats, reviews and popup signups with order history in one segment: a VIP who left a negative review recently, or a shopper who saved a jacket and asked about sizing in chat. In Klaviyo, review, wishlist and chat data come from separately priced products.
Pricing
Pay for the emails you send, not for profiles
Klaviyo bills by active profiles and charges extra for reviews. Emailwish bills by the emails you send, with every tool included. At 5,000 contacts that's $55 a month, against $100 for Klaviyo's email plan alone.
- Seed: free for 1,000 emails and 100 contacts
- Launch: $35 a month for 10,000 emails and 5,000 contacts
- Growth: $100 a month for 50,000 emails and 50,000 contacts
Built in
Reviews and chat that sell for you
Review requests go out after delivery, approved reviews show on product pages and inside popups, and the after-review series thanks happy customers. Chats land in one inbox with the shopper's orders beside them.
- Photo and video reviews, Q&A and Google star ratings
- Chat follow-up emails when a shopper doesn't buy
- Back-in-stock and price-drop alerts for wishlisted items
Klaviyo or Emailwish?
Which one is right for you?
Choose Klaviyo if…
- You have a marketer or an agency on retainer, and you're happy to pay them to build the same welcome and abandoned cart flows every store needs.
- You like long monthly reports explaining why those flows aren't performing yet, and you don't mind paying for the hours that go into them.
- Premium pricing doesn't bother you: $100 a month for email alone at 5,000 contacts, before you add reviews, chat or wishlists.
- You're comfortable that Klaviyo pays agency partners a cut of your subscription, and that by Klaviyo's own figures its partners bill at least $3 in services for every $1 you pay Klaviyo.
Choose Emailwish if…
- You want flows written in your brand's voice and live on day one, with no agency to brief or pay.
- You'd rather see the revenue each flow and campaign brings in than read reports about why it doesn't.
- You want everything for $55 a month at 5,000 contacts: email, popups, reviews, live chat and wishlists.
- You want help from the team that builds the app: live chat and email support on every plan, including Free.
Pricing
Replace five apps with one plan
Klaviyo covers email. To match Emailwish you'd add a review app, a popup app, a chat app and a wishlist app. Here's what that stack costs a growing store.
Your app stack
- Email marketingKlaviyo Email $100/mo
- Product reviewsJudge.me Awesome $15/mo
- Popups and formsOptiMonk Essential $59/mo
- Live chatGorgias Basic $60/mo
- Wishlist and back in stockSwym Starter $29.99/mo
emailwish
$55/mo
Launch plan plus 10,000 extra emails
- Email marketing
- Product reviews
- Popups and forms
- Live chat
- Wishlist and back in stock
You save $209 a month, about $2,510 a year.
Start for FreeExample store: 5,000 contacts and about 20,000 emails a month, 50,000 monthly pageviews, 300 orders, 300 support conversations with 2 agents and 3,000 wishlist actions a month. Monthly list prices (yearly licences divided by 12), checked on each vendor's site in October 2026.
One customer profile
Every signal behind every email.
Orders, browsing, chats, reviews, popup signups and wishlist saves all land on one profile, so each email knows the whole story. Nothing to sync, nothing to export.
Switching
Switch from Klaviyo without the busywork
Your Shopify data syncs on install and your flows are already written, so most of the move is done before you start.
-
01
Install Emailwish
Add it from the Shopify App Store. Customers, orders and products sync automatically.
-
02
Import your contacts
Export your list from Klaviyo with each contact's consent status and import it.
-
03
Check your flows
About 10 flows are already written and live. Rebuild only what's unique, like a VIP series.
-
04
Switch Klaviyo off
Turn off the matching Klaviyo flows the same day, then cancel after a full send cycle.
Results
What Emailwish stores see
Average results across Emailwish stores.
“The app is very beginner friendly, and support is just on another level, they personally helped me with installation and even added my personal countries language.”
JensFounder, ValureDesigns“Our engagement skyrocketed within the first month of using EmailWish. It's been a game changer for our marketing.”
Vinday DubeyFounder, HoodieblanRead how Happychien recovered abandoned carts or browse all case studies.
FAQ’s
Emailwish vs Klaviyo: your questions
Yes. Emailwish gives Shopify stores done-for-you email flows plus popups, reviews, live chat and wishlists in one app, so you replace Klaviyo and the apps around it with a single plan.
From about 5,000 contacts, yes, even for email alone: $55 a month against Klaviyo's $100, assuming about four emails per contact a month. At 10,000 contacts it's $100 against $150. Emailwish's price also includes reviews, popups, chat and wishlists, which cost extra next to Klaviyo.
Yes. Popup signups, reviews, chats and wishlist saves sit on the same customer profile as orders, so you can combine them in one segment, for example VIP customers who left a negative review recently. In Klaviyo that data needs its Reviews add-on, Customer Hub for favorites and Klaviyo Service for chat, each priced separately from email.
No. Emailwish writes and switches on about 10 flows at setup, including welcome, abandoned cart, review request, after-review, form signup and chat follow-up. You only rebuild flows that are unique to your store.
Install Emailwish, import your contacts with their consent status and check the flows it has already set up. Most stores are sending the same day. Keep Klaviyo running for one send cycle, then cancel.
Yes. Customers, orders, products, browsing and checkout events sync from Shopify in real time as soon as you install.
Yes. The Seed plan is free for 1,000 emails and 100 contacts, with popups, reviews, live chat and wishlists included. No credit card required.
Yes. Live chat and email support are included on every plan, including Free.
