Emailwish vs Popup Maker

Emailwish vs Popup Maker: popups with welcome emails built in.

Popup Maker shows the popup, then hands the email address to another tool, and exit-intent needs a Pro licence. Emailwish includes exit-intent on every plan, sends each new subscriber into a welcome series that's already written, and adds reviews, live chat and wishlists in the same app.

  • Free plan
  • Exit-intent popups on every plan
  • Welcome series live at setup
emailwish Popup Maker
Exit-intent popups Every plan Pro, $99/year
Timed popups and page rules
Welcome emails Built in
Product reviews
Live chat
Wishlists
Replace your app stack Save $121/mo
Reviews shown inside popups

Trusted by 500+ D2C brands

Email, popups, reviews, live chat and wishlists from one Emailwish account. On WooCommerce, the Emailwish plugin syncs your sales, products and customers.

Side by side

Emailwish vs Popup Maker, feature by feature

Popups that capture the email, and the emails that turn it into a first order, in one app.

Emailwish Popup Maker
Exit-intent popups Included on every plan, including Free Needs Pro ($99 a year)
Timed popups and page targeting Included Included
Pageview or popup-view limits None None
Signups into email flows Form signup series written and live Stored in WordPress or sent to your email tool
Email marketing and abandoned cart emails Included Needs a separate email tool
Product reviews Included, and shown inside popups Needs another plugin
Live chat Included Needs another tool
Wishlist and back in stock Included Needs another plugin
Free plan Popups plus 1,000 emails and 100 contacts Free core plugin

Prices and features checked on each vendor’s site in October 2026. See all Emailwish plans on our pricing page.

Why stores switch

Why WooCommerce stores switch from Popup Maker

A popup only pays off when the email that follows it lands. Emailwish handles both, so nothing gets lost between plugins.

Welcome flow

Every signup gets a welcome.

New subscribers go straight into a form signup series that's already written and switched on. Offer a discount in the popup and the code arrives in the welcome email.

Emailwish flow builder with a welcome series: signup trigger, two emails, a 3-day wait and a branch on whether the first email was opened
One app

Five tools, one bill.

Popups, email marketing, reviews, live chat and wishlists come with every plan, including Free. No email plugin to connect, no signups stuck between tools.

Emailwish chat inbox listing conversations next to the storefront chat widget answering an order-status question
One profile

Popups that know the shopper.

Popup signups, orders, chats, reviews and wishlist saves share one customer profile, so the emails that follow know what each shopper did on your store.

Chat, product view and popup signals flowing into one customer profile that triggers a personalised email

Included

Exit-intent popups without a Pro licence

In Popup Maker, exit-intent and scroll triggers need Pro at $99 a year. Emailwish includes exit-intent, timed and page-rule popups on every plan, including Free, with no pageview or popup-view limits.

  • Exit-intent, timed and page-rule targeting
  • Multi-step forms
  • Approved reviews shown inside popups as social proof
Emailwish signup popup offering 20% off the next order in exchange for an email address

Built in

From popup to first order

Signups sync straight into your lists and flows. The welcome series goes out, the abandoned cart flow catches shoppers who leave, and a review request follows their first delivery.

  • Form signup series written and live at setup
  • Abandoned cart flow for shoppers who don't check out
  • Review requests after the first delivery
Review request flow that branches by star rating into a thank-you or a personal recovery email

Pricing

Replace five plugins with one plan

Popup Maker covers popups. A WooCommerce store using it still needs an email tool, a reviews plugin, live chat and a wishlist plugin. Here's what that stack costs a growing store.

Your app stack

  • Email marketingKlaviyo Email $100/mo
  • Product reviewsCusRev Professional $7.99/mo
  • Popups and formsPopup Maker Free $0/mo
  • Live chatGorgias Basic $60/mo
  • Wishlist and back in stockYITH Wishlist Premium $8.33/mo
Total$176.32/mo
emailwish

$55/mo

Launch plan plus 10,000 extra emails

  • Email marketing
  • Product reviews
  • Popups and forms
  • Live chat
  • Wishlist and back in stock

You save $121 a month, about $1,460 a year.

Start for Free

Example store: 5,000 contacts and about 20,000 emails a month, 50,000 monthly pageviews, 300 orders, 300 support conversations with 2 agents and 3,000 wishlist actions a month. Monthly list prices (yearly licences divided by 12), checked on each vendor's site in October 2026.

One customer profile

Every signal behind every email.

Orders, chats, reviews, popup signups and wishlist saves all land on one profile, so each email knows the whole story. Nothing to export, nothing to connect.

Switching

Switch from Popup Maker in an afternoon

Your WooCommerce data syncs when you connect the plugin and your welcome series is already written, so your new popups start working straight away.

  1. 01

    Install Emailwish

    Add the Emailwish plugin from WordPress.org. It syncs your WooCommerce sales, products and customers.

  2. 02

    Rebuild your key popups

    Recreate your main signup and exit-intent popups in Emailwish, with the same offer and page rules.

  3. 03

    Bring your subscribers

    If you collected emails with Popup Maker's built-in form, export them and import them with their consent status.

  4. 04

    Switch Popup Maker off

    Deactivate Popup Maker once the new popups are live and signups reach your welcome series.

Results

What Emailwish stores see

Average results across Emailwish stores.

9.2%of abandoned carts recovered
61%more subscribers
56%increase in social proof
33%less time on support
“The app is very beginner friendly, and support is just on another level, they personally helped me with installation and even added my personal countries language.”
JensFounder, ValureDesigns
“Our engagement skyrocketed within the first month of using EmailWish. It's been a game changer for our marketing.”
Vinday DubeyFounder, Hoodieblan

Read how Happychien recovered abandoned carts or browse all case studies.

FAQ’s

Emailwish vs Popup Maker: your questions

Yes. Emailwish gives WooCommerce stores exit-intent, timed and page-rule popups with no pageview limits, and sends every signup into a welcome series that's already written. Email marketing, reviews, live chat and wishlists are in the same app.

No. Exit-intent popups are on every Emailwish plan, including Free. In Popup Maker, exit-intent and scroll triggers need the Pro licence.

They're added to your list and get the form signup series, which is written and switched on at setup. A discount from the popup can go out in the first email.

No. There are no visitor, pageview or popup-view limits on any plan. You pay for the emails you send.

Yes. Approved reviews collected by Emailwish can appear inside popups as social proof.

Yes. The Emailwish plugin from WordPress.org syncs your WooCommerce sales, products and customers as soon as you connect it.

Yes. The Seed plan is free for 1,000 emails and 100 contacts, with popups, reviews, live chat and wishlists included.

Yes. Live chat and email support are included on every plan, including Free.